Models

Visible Alpha broker models via S&P Xpressfeed · 13 brokers · 516 line items · freshest revision 2026-07-29.

Ford's broker models are a four-engine story: Ford Pro (commercial) is the steady profit driver, Ford Blue (ICE) steps up in FY-2026, Ford Credit contributes a stable profit, and Ford Model E (EV) loses money in every year of the forecast even as its deficit narrows. Operating diluted EPS is modeled to jump from $1.13 to $1.82 in FY-2026, then rise only modestly toward FY-2028. Revenue grinds higher on price and mix rather than unit volume, which stays roughly flat. Coverage is deep on the headline P&L but thins on the segment, cash-flow, and dividend lines.

Ford Pro is the modeled profit engine; Model E loses money every year through FY-2028

Ford Pro's operating profit rises every year and Ford Blue steps up sharply in FY-2026, while Model E stays deeply loss-making even as its deficit shrinks. Ford Credit is a steady contributor and Corporate Other a small persistent drag.

Line FY-2025A FY-2026E FY-2027E FY-2028E YoY Brokers
Profit engines
Operating income/(loss) - Ford Pro - Operating $6.86bn $7.20bn $7.72bn $7.94bn +5.0% 10
Operating income/(loss) - Ford Blue - Operating $3.23bn $5.28bn $4.96bn $5.23bn +63.8% 10
Operating income/(loss) - Ford credit (Financial services) - Operating $2.35bn $2.72bn $2.71bn $2.76bn +15.7% 10
EV drag
Operating income/(loss) - Ford Model E - Operating $-4.94bn $-4.09bn $-3.75bn $-2.98bn +17.2% 10
Operating income/(loss) - Corporate Other - Operating $-599.13m $-625.00m $-645.39m $-656.67m -4.3% 10

Where brokers split: the depth of Model E's EV losses and near-term cash

The FY-2026 free-cash-flow range spans negative to positive territory, so the modeled cash path is contested even in direction.

Line Period Median Q1–Q3 Min–max Brokers
Operating income/(loss) - Ford Model E - Operating FY-2028E $-2.71bn $-3.24bn–$-2.54bn $-4.45bn–$-2.14bn 7
Free cash flow - Company excluding Ford Credit FY-2026E $345.30m $-1.70bn–$2.82bn $-3.57bn–$5.99bn 7
Operating income/(loss) - Ford Blue - Operating FY-2028E $5.23bn $4.51bn–$6.03bn $4.20bn–$6.12bn 7

Ford Blue and Ford Pro carry the top line; Model E revenue dips in FY-2026 before recovering

Ford Blue and Ford Pro are the overwhelming majority of revenue; Model E is small, and its FY-2026 revenue dip reflects a modeled pullback in EV volume before a later recovery.

Line FY-2025A FY-2026E FY-2027E FY-2028E YoY Brokers
Revenue - Ford Blue $99.68bn $106.53bn $107.63bn $109.43bn +6.9% 10
Revenue - Ford Pro $66.17bn $67.15bn $68.99bn $70.48bn +1.5% 10
Revenue - Ford Credit (Financial services) $13.36bn $13.68bn $13.89bn $14.19bn +2.4% 12
Revenue - Ford Model E $6.42bn $4.85bn $5.87bn $8.64bn -24.5% 10
Total revenue $185.70bn $192.65bn $196.81bn $200.27bn +3.7% 12

Modeled revenue growth is priced, not shipped — volume is flat, revenue per unit rises

Total deliveries barely move across the forecast; the revenue increase comes almost entirely from higher revenue per unit, with Ford Pro commanding the richest mix. Model E deliveries are cut for FY-2026 before re-accelerating.

Line FY-2025A FY-2026E FY-2027E FY-2028E YoY Brokers
Volume
Total units sold(K#) 4.39m Number 4.24m Number 4.35m Number 4.48m Number -3.6% 9
Units sold - Ford Model E(K#) 167,495 Number 137,443 Number 159,204 Number 215,479 Number -17.9% 9
Price / mix
Rev/unit - Total($) $39,167 $42,119 $41,981 $42,222 +7.5% 9
Rev/unit - Ford Pro($) $44,068 $46,654 $46,313 $46,378 +5.9% 9
Rev/unit - Ford Blue($) $36,495 $40,021 $39,885 $39,918 +9.7% 9

Coverage thins on segment and cash-flow lines

The headline P&L carries up to 13 brokers, but segment operating income and units rest on 7-10 and free-cash-flow and dividend lines on just 3-7 brokers, so treat the segment splits and cash path as directional. Estimates were last revised in late July 2026.

Headline P&L consensus, momentum and beat/miss live in the CapIQ tab.